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Media, Marketers and Shaq Hit CES

Performance Marketing

By Emma Bazilian

Earlier this month, media and marketing execs joined nearly 170,000 tech nerds in Las Vegas for CES, the world's largest consumer electronics showcase organized by the Consumer Technology Association. Here, [...]

Brand Marketing

3 Trends From CES That Marketers Really Need to Pay Attention To

By Brad Alperin

Performance Marketing

Why the Most Important Word in 2017 Will Be ‘Experience’

By David Shing

Performance Marketing

5 Internet of Things Products Marketers Should Keep an Eye on This Year

By Katie Richards

Performance Marketing

As Tech Trends Come and Go, Arc Innovation Leader Argues Bots and AI Are Here to Stay

By Katie Richards

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What CP+B’s Top Creative Technologists Learned From This Year’s CES

Brand Marketing

By Tim Nudd

 

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Why Brands Can’t Let AI, VR Hype Blur the Importance of Mobile

Brand Marketing

By James Cooper

 

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How Corning Is Marketing One of the World’s Oldest Technologies as the Key to the Future

Brand Marketing

By Tim Nudd

 

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Deutsch CTO Explains Why Content Will Drive VR, and Where It Will Be in 5 Years

Performance Marketing

By Marty Swant

 

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Nick Offerman Trolled CES by Helping to Unveil a ‘Device Like No Other’

Brand Marketing

By Tim Nudd

LAS VEGAS—Nick Offerman, noted actor and woodworker, is not exactly known as a high-tech pioneer. So, it shouldn't be too surprising that his appearance at CES this week turned out [...]