Friends Don't Let Friends Use Uber on New Year's Eve

Uber sent emails to users warning them about surge pricing tonight. They also included a chart that shows an average $100 per ride.

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If there’s one thing you can count on this evening, it’s Uber surge pricing. They’ve had a tough year, but it looks like the company might have finally gotten the message: Be clear about things.

This morning, they sent an email to users explaining that rides home after the ball drops are going to be really expensive, so request one at midnight or just don’t go home, ever. In New York, they didn’t bother dropping a price, but in other markets, Uber warned customers of the exact dollar amount that 12:30 a.m.

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