3 Tips for Managing a Company Twitter Account as a Team
Cut down on internal confusion by implementing these five tips.
Some exciting industry news just broke, and you rush to tweet it. You write a witty, opinionated tweet and hit send quickly – you want to get in on the conversation early. You step back, and refresh your Twitter profile to take a look at your handiwork… only to see that a similar tweet was sent from your account mere seconds after yours.
Duplicate tweets, confusing brand voice and a lack of cohesion can rear their ugly heads if your team’s Twitter account is not managed properly.