Lauren Dugan

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What Can You Measure on Twitter?

Performance Marketing

Having difficulty explaining the value of Twitter? Here are eight metrics you can measure to show why you're tweeting.

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5 Types of Calls to Action You Should Be Using on Twitter

Performance Marketing

Take a look at these 5 examples of great Twitter calls to action and get more action from your tweets.

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5 Twitter List Secrets From the Pros

Performance Marketing

Want to be better at using Twitter lists? These tips will take you to the next level.

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How to Create a Basic Twitter Marketing Guide for Your Team

Performance Marketing

Empower your team to tweet like the pros by creating a quick and easy Twitter marketing guide.

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3 Ways to Be a Better Listener on Twitter

Performance Marketing

Listening on Twitter can lead to more sales, networking opportunities and better information. Here's how to be better at it.

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5 Reasons Why You’re Losing Twitter Followers—And What to Do About It

Performance Marketing

Are you rapidly losing Twitter followers? Plug that leak using these five tips!

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How to Start Building Your Personal Twitter Brand Today

Performance Marketing

Strengthen and update your personal brand on Twitter in just a few minutes.

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Create a Twitter Library So You Never Run Out of Things to Tweet

Performance Marketing

Struggling to come up with things to tweet? Build yourself a Twitter library and banish Twitter writing block forever.

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How to Promote Your Blog Posts on Twitter

Performance Marketing

Here's how to use Twitter to get people to read your blog content.

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13 Ways to Generate Revenue on Twitter

Performance Marketing

Tired of explaining Twitter's value in terms of "brand awareness"? Try using Twitter to improve your bottom line instead!