#SMW is right around the corner. Join us April 9-11 in NYC to get up to speed on all the latest strategies, technologies and trends you need to be following. Register now.
After much effort to improve the health of conversations on its platform, it was only a matter of time until Twitter looked into ways to monetize those conversations.
Revenue product lead Bruce Falck said in a tweet thread Thursday that the social network will begin testing a new ad format within conversations, adding that the test will be global, but only on Android and iOS.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in