Learn how the creator economy is transforming the marketing landscape, and how to cultivate partnerships to grow engaged communities at Social Media Week: The Creatorverse, May 16–18 in NY. Register now to secure your early bird pass.
Snapchatters plan to use the month of May, Asian American and Pacific Islander Heritage Month, to educate themselves and become better allies to API communities, and they expect the same of brands.
Snap Inc. said a survey of users in Canada and the U.S. found that nearly three out of five respondents believe brands have a responsibility to condemn racism, hate and discrimination.
A total of 46% of Snapchat users in Canada and 39% in the U.S.