Balenciaga Won't Honor Deeply Discounted Purchases Made During E-Commerce Glitch
And that's probably OK.
THE #CABLE SHOPPER by #BALENCIAGA. Available in stores and on http://t.co/Qt3Ps2LEo7 pic.twitter.com/En9Fl9cKFu
— Balenciaga (@BALENCIAGA) March 26, 2015
Very happy designer handbag lovers thought it was Christmas in April when they looked online last Thursday and saw Balenciaga purses selling for a fraction of their usual price. Merchandise that would usually go for as much as $1,900 were priced as low as $195.
Of course, word spread and the shopping spree started.
But this sale was a mistake. There was a glitch on Balenciaga.com

WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in