APOCALYPSE WATCH: Krispy Kreme Sells a 2,400-Doughnut Box

krispy kreme

No, those aren’t Cheerios.

Ladies and gentlemen, start your arteries.

America has never been more aware of its weight problems than it is right now. The CDC tells us that obesity has more than doubled among children and quadrupled among adolescents in the past 30 years. The dieting industry is a billion-dollar business.

In the other corner, Krispy Kreme proudly says, “Screw that PR. We like a nation with curves. Lots of them!

According to USA Today, it’s called the Krispy Kreme Double Hundred Dozen: 2,400 glazed Krispy Kreme doughnuts stuffed into a single, heart-stopping (literally!) box.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in