Why Live Video is the Apex of the TV-Digital Convergence

Opinion: As the lines blur, the imperative narrows in on ‘right time’

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The media industry is in the midst of a land grab. In the past couple of weeks alone, courtesy of the NewFronts, we’ve seen Twitter unveil a slate of livestreaming programs, coupled with new video advertising services. Hulu and YouTube, likewise, made live programming monetization a focus of their NewFronts presentations.

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