What Marketers Can and Can’t Mail During the Holidays

Pandemic-prompted ecommerce purchases created a 25% year-over-year shipping and packages revenue increase

Live bees are OK to mail via the United States Postal Service (USPS) during the holidays, but bottles of whiskey are not. Pop-up mailers depicting X-ray rooms are welcome, but not explosives. Even performance marketers need reminders like these about what can and can’t be mailed during this month’s package deluge.