Location-Based Gowalla Game Now Serves Up Local USA Today News
Business and vacation travelers can turn to a new partnership between USA TODAY and Gowalla to help make their summer sojourns easier to manage. And, perhaps, more fun, too. Tapping into the location-based mobile market, USA TODAY content will be presented to Gowalla users after they check-in with the service at most major US airports.
Ubiquitous in hotel breakfast rooms, but recently surpassed by The Wall Street Journal as the US newspaper with the highest print circulation, USA TODAY is considered by many as the newspaper they read when they are on the road.
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