Twitter’s #BrandBowl Is Back for Year 2 With a New Category for Video Views

The social network will recognize advertisers that generate buzz during Super Bowl LIII

Adweek's annual #Brandweek summit will explore the ideas behind breakthrough successes, discuss solutions to pressing challenges and explore new opportunities in the Metaverse. Join leaders from Alo Yoga, Hyundai Motor America, Frito-Lay and more, Sept. 12–16 in Miami. Sign up early to save.

The Super Bowl LII champion Philadelphia Eagles will not get the chance to defend their title at this year’s Big Game, but will Pepsi, Doritos, Mountain Dew or Ally Bank become repeat winners at Twitter’s second #BrandBowl?

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