Twitter Extended Its In-Stream Partnership Offerings With Sponsored Moments

Bank of America broke in feature with Bloomberg's Davos coverage

Twitter Sponsored Moments start off with branded covers Bank of America/Bloomberg Media/Twitter

It’s been an up-and-down ride for Twitter’s Moments feature since its introduction in October 2015, but the social network’s latest ad product offering appears to indicate that it believes Moments are on their way back up. David Cohen is editor of Adweek's Social Pro Daily.