The Biggest Black Friday Ever Saw $7.4B in Online Sales

Top products came from Frozen 2, Nerf and Paw Patrol. Top electronics included Air Fryers, AirPods and Samsung TVs.

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The 2019 holiday shopping season is finally underway with $7.4 billion in online sales on Black Friday, marking 19.6% growth year-over-year (YOY).

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