The 5 Reasons Why Out-of-Home Advertising Works
It’s no surprise that people spend a lot of their time on-the-go. On average, most of us spend nearly three-quarters of our time outside of our homes each day. As we spend increasingly more time out of the home, we spend less time in front of a television screen and less time listening to the radio.
Based on this rapidly changing environment, brands and agencies recognize that outdoor advertising is always on a steady upswing as one of the fastest-growing media formats out there.
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