Snapchat’s First-Ever Trailer Reaction Lens Takes Flight for Top Gun: Maverick

The feature film is set for a June 26 release

An AR face lens experience transforms Snapchatters into jet-flying fighter pilots Paramount Pictures/Snapchat

Paramount Pictures is marking the release of its new trailer for upcoming feature film Top Gun: Maverick with the first-ever trailer reaction lens on Snapchat. David Cohen is editor of Adweek's Social Pro Daily.