When the pandemic forced most museums to close their doors over the last year, many increased their efforts to meet patrons in the digital realm via virtual learning centers and online gallery tours. For the São Paulo Museum of Modern Art (MAM), this meant teaming up with the influential game Minecraft to create new avenues of exploration for patrons from all around the world.
Continuing to test the boundaries of Minecraft’s highly adaptable platform, the “MAM no Minecraft” initiative introduces unique challenges that help students and burgeoning artists learn about the many special features of the museum.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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