Social Pro Daily

Pinterest Is Looking to Maintain Its Visual Search Momentum With Several Updates

Pinterest Lens can now recognize items across 3,000 categories

More than 5 million new shoppable products from some 25,000 brands were added to Shop the Look Pinterest
By David Cohen

November 14, 2017

Pinterest Tuesday announced several updates to its visual search tools, saying that use of the technology on the social network has grown by more than 70 percent year-over-year.

David Cohen

David Cohen is editor of Adweek's Social Pro Daily.

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