Facebook Improves Page Insights Visualization Accuracy, Adds Date Ranges

Facebook is rolling out an update to the native data visualizations of its Page analytics tool Insights. The accuracy of counts for Page tab views and external referrers has been improved. Admins may now select a specific date range of which to view performance metrics in the native data visualization. These updates make it easier to quickly get an accurate assessment of Page performance without leaving the site.

Our sources indicate that the external referrers and Page tab views sections in the native Insights visualization previously showed too few views coming from each source and for each tab.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in