#NuggsForCarter: A Plea for Wendy’s Chicken Nuggets Becomes the Most Retweeted Tweet Ever

Wendy’s told Wilkerson he would need 18 million retweets for his year’s worth of chicken, but 3.42 million and counting isn’t exactly chicken scratch

If you’ve read posts from experts about the effectiveness of user-generated content on social media and scoffed, Tuesday’s news from Twitter should put an end to that scoffing.