NHL Teams Up With Opendorse to Help Drive Players’ Use of Social Media

The platform simplifies the process of sharing content


Opendorse, a social media marketing platform geared toward athletes, is taking to the ice following a partnership with the National Hockey League, which was revealed Thursday.

The relationship between the platform and the league began in 2017, when the New Jersey Devils teamed up with Opendorse.

The Devils went on to lead the NHL in player social media engagements and engagement rate throughout the 2017-18 regular season and the 2018 Stanley Cup Playoffs, ranking second in player follower growth.

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