Lauren McCullough Social-Networks Her Way to AP Promotion
Social media was the avenue Lauren McCullough used to earn a promotion, as The Associated Press elevated her to manager of social networks and news engagement at its new AP Nerve Center.
McCullough, who had been leading AP’s efforts to engage social networks, will now head its Social Network Center, directing editors there and companywide on mining content from social networks, promoting AP’s presence on them and providing feedback to news managers on high-interest topics. She will also continue setting standards and practices related to social networking.
McCullough
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