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What’s your location marketing strategy for Facebook? How often do you update your pages? For many businesses, the answers are, “I don’t have one,” and, “Whenever we can.”
If you are one of those businesses, it’s time to take local presence on Facebook more seriously, because Facebook is taking some big steps to make itself a stronger platform for location marketing, especially on-demand commerce at a local level. Even better, Facebook is giving you tools to succeed on the world’s largest social network.