Is Personalization the New Buzz for 2017? (Infographic)

Consumer demand for better marketing experiences may be driving increased adoption of personalization in 2017.

On social media, there are core metrics marketers are well aware of, from simple clicks to more complex conversion data. However, raw data isn’t enough to power social campaigns anymore; users and potential customers want a better experience. An infographic from real-time marketing software provider Signal examines potential trends for 2017 and points us in the direction of personalization.