Instagram: Here's How to View Insights for an IGTV Video

See a clip's stats

When you upload a video to IGTV on Instagram, the photo- and video-sharing platform will keep track of things like audience retention and all users’ average view percentage. You can view insights for each video you upload within the Instagram application. Our guide will show you how this works.

Note: These screenshots were captured in the Instagram app on iOS.

Step 1: On the video you wish to see insights for, tap the three dots at the bottom of the video screen.

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