Instagram Adds Data From Partners Ad Setting

Users can opt out of activity on third-party sites and apps being used to personalize the ads they see

Users who have connected their Instagram and Facebook accounts will see an option for both platforms on their settings page Instagram

Instagram released a Data From Partners ad setting Monday, which enables users to choose whether they want the Facebook-owned photo- and video-sharing network to use data about their activity from its partners to personalize their ads on the platform.

@9Number9 David Cohen is editor of Adweek's Social Pro Daily.