Social Pro Daily

How to Optimize Your Use of Video for Every Social Channel

Opinion: What performs well on one platform will not necessarily do so on another

AndreyPopov/iStock

By Chirag Kulkarni

July 16, 2018

Video is one of the most potent forms of online outreach. So, it’s not surprising that even text- and photo-heavy sites like Airbnb are capitalizing on it. As online video evolves and matures, new and compelling business uses are being discovered all the time.

Chirag Kulkarni
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