General

Here's Why Las Vegas Hired DJ Khaled to Launch Its Snapchat Channel

Underscores a big tourism trend from coast to coast

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By Marty Swant

July 6, 2016

Las Vegas is hoping DJ Khaled proves to be the key to winning over millennials.

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Marty Swant

Marty Swant is a former technology staff writer for Adweek.

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