Why Facebook Data Will Take Smart Speakers to Levels Beyond Amazon’s Echo

Opinion: Facebook is positioned to transform the voice assistant category with its wealth of social and interest-level data

How soon until we see one of these with the Facebook logo? Andrey Suslov/iStock

What if a smart speaker could recommend a gift to send your mom and remind you to call her on her birthday? What if it knew the concert tickets you were most interested in and which of your friends also wanted to go to the show?

Gregg Johnson is CEO of Invoca.