Facebook Wants to Help Brands Tailor Their TV Ads for Mobile

Part of larger video aims

Bose cut up a 60-second TV ad into a 10-second clip for Facebook. Facebook

Facebook wants to help brands fit their TV commercials for smartphones.

@laurenjohnson lauren.johnson@adweek.com Lauren Johnson is a senior technology editor for Adweek, where she specializes in covering mobile, social platforms and emerging tech.