Facebook Makes A Push To Register UK Voters

In the runup to the April 20 voter registration deadline, Facebook is helping to get U.K. voters registered. Via the Democracy UK Page, there is a tab with an application that enables voters to register directly from Facebook. The new page, which was built in cooperation with the Electoral Commission and Techlightenment (a UK-based social media agency), still requires users to print and mail in their registration form.

So far the Facebook Page has attracted over 16,000 users, but my guess is that there is some form of promotion taking place to drive users to the Page to spread awareness.