One of the most needed features for Facebook Ads is now finally available as of this weekend: you can edit existing advertisements. According to Facebook, “you can now edit your ad’s text, image, and targeting” from the Ads Manager. Modifications to your advertisements will temporarily pause them until the changes have been approved by the ads team. I’m honestly amazed that it has taken this long but Facebook has been making a number of upgrades over the past few weeks so it’s not surprising to see these improvements now.
Facebook has also made some subtle changes to their ads reporting tool.