REPORT: Key Players in Digital Marketing Are Shifting

Facebook is a rising star in digital marketing, while Google, Microsoft and Yahoo are predicted to lose market share over the next few years.

TwitterFacebookIconsFor many tech companies, like Google and Yahoo, digital advertising has become an important part of their business models. Companies that can capitalize on digital ads can push themselves to the top of the market, as Facebook has done in recent years. New data from eMarketer examines how digital marketing’s key players will shift positions in the coming years.