Customer Data Platform mParticle Raises $45 Million

Series D funding round led by Arrowroot Capital

mParticle says it will use the capital injection to further roll out privacy-compliant CDP services.

An early trailblazer among customer data platforms, mParticle, has raised $45 million in a Series D funding found, the company announced today.

@ronan_shields Ronan Shields is a programmatic reporter at Adweek, focusing on ad-tech.