Common Sense: Teens and Tweens Are Spending More and More Time on YouTube

76% of respondents aged 8 through 12 use the site, despite its minimum age of 13

53% of kids now have their own smartphones by age 11 DaniloAndjus/iStock

YouTube’s popularity among tweens and teens has surged in the past five years, at the expense of television, music, video games and mobile games, according to The Common Sense Census: Media Use by Tweens and Teens, a study released Tuesday by nonprofit Common Sense.

@9Number9 David Cohen is editor of Adweek's Social Pro Daily.