Cities and Soccer Add the Most New MAUs on our Weekly List of Facebook Gainers
As we expected they might, the two newest city building games on the block, Hello City and My Empire, led growth in new monthly active users on Facebook over the past week. Combined, the two scooped up almost four million MAU.
We’ve reviewed both games, here and here. Both are pretty good, although on the basis of creativity we’d tend to throw our vote with the runner-up, My Empire. Of course, the heavy hitters behind these games (CrowdStar and Electronic Arts) certainly couldn’t be hurting when it comes to promoting the games.
Here’s the full AppData list:
| Name | MAU | Gain | Gain, % | |
|---|---|---|---|---|
| 1. | Hello City | 2,778,038 | +2,343,605 | +539.46 |
| 2. | My Empire | 4,080,966 | +1,521,177 | +59.43 |
| 3. | MindJolt Games | 18,728,071 | +1,255,048 | +7.18 |
| 4. | FrontierVille | 1,238,193 | +1,238,193 | +100 |
| 5. | EA SPORTS FIFA Superstars | 1,166,373 | +949,117 | +436.87 |
| 6. | Nightclub City | 3,754,076 | +578,726 | +18.23 |
| 7. | Texas HoldEm Poker | 28,735,501 | +474,279 | +1.68 |
| 8. | Fashion World | 431,758 | +377,110 | +690.07 |
| 9. | Baking Life | 1,025,002 | +347,812 | +51.36 |
| 10. | The Hardest Game of the World | 362,342 | +333,500 | +1,156.30 |
| 11. | Games | 3,234,368 | +302,852 | +10.33 |
| 12. | Family Feud | 6,729,815 | +283,422 | +4.40 |
| 13. | Crazy Cow Music Quiz | 732,185 | +271,634 | +58.98 |
| 14. | Bola | 3,732,933 | +253,244 | +7.28 |
| 15. | Wild Ones | 3,877,909 | +205,865 | +5.61 |
| 16. | Pool Master | 1,578,798 | +203,652 | +14.81 |
| 17. | Millionaire City | 399,901 | +203,290 | +103.40 |
| 18. | Mahjong | 573,699 | +191,119 | +49.96 |
| 19. | COLLAPSE! | 918,232 | +163,728 | +21.70 |
| 20. | Clicks Racer Challenge | 341,844 | +135,114 | +65.36 |
MindJolt Games, following the city builders, seems to be on its way to 20 million MAU, which would be a new high for the long-lived game portal. It seems that portals may be better than individual games at retaining users; then again, since MindJolt is the only large and old example of its kind, it could just be that the company is savvy about pulling in new users.
The way FrontierVille, at number four, is growing suggests that it may be the leader on next week’s list. The game, Zynga’s newest, has only been around since last Wednesday. As we noted in our review, the game is heavy on both farming and city building elements, although there are a few twists, too.
EA SPORTS FIFA Superstars is benefiting both from EA’s heavy promotion and from the World Cup, which started last Friday. Actually, given the huge surge of press and excitement around the Cup, it’s somewhat surprising that FIFA didn’t pick up even more new MAUs. Bola, at number 14, is also riding the soccer wave.
Finally, keep an eye on Fashion World and Baking Life, two rather narrowly focused titles that nevertheless seem to be doing very well. Two mid-sized developers are behind the titles, Metrogames and ZipZapPlay.
