The fact that page speed matters when it comes to SEO is nothing new. We’ve been hearing from Google for years about how it uses page loading speed as a ranking factor, and we’ve been designing, revising and redesigning our websites ever since. Starting next year, Google is rolling out a new ranking factor that takes a more granular approach to page speed: Core Web Vitals. What does this mean for you and your website? Here’s what you need to know.