4 Ways the Adobe Summit 2018 Proved Experience Means Business

Chasing experiences that create lasting impressions

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While advances in technology were a major focus at Adobe Summit 2018, CEO Shantanu Narayen and other industry leaders reinforced the point that people are still at the center of a successful experience business. The “experience makers” theme reinforced the value of every single role across an organization and how each one is a crucial influence to the overall quality and execution of an exceptional customer experience.

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