Greg Boone

Greg Boone

Opinion Contributor
Greg Boone is the co-CEO of Blue Acorn iCi. Blue Acorn iCi is an independent digital consumer experience company with a 400-person team of engineers, data scientists, digital commerce experts, designers and strategists working across offices in Charleston, S.C., Raleigh, N.C., New York, Toronto, Los Angeles, San Antonio, Texas and Shelton, Conn. It's built digital content and commerce experiences for brands such as Casper, Charter Communications, Gerber, Panera Bread, Ticketmaster and others. (Disclosure: Adweek’s parent company, Beringer Capital, is an investor in Blue Acorn iCi.)

Own the Customer Experience With Brand Digital Commerce

This Part 4 in a 4-part series.

Marketing Tech and Data Science Are Essential Building Blocks of Digital Transformation

This is part 3 in a 4-part series.

The Right Strategy, Culture and Partners Will Spark Digital Transformation

Part 2 in a 4-part series.

The Pillars of Successful Digital Transformation Focus on Strategy, Data Analytics and Commerce

It can be challenging to navigate these changes.

3 Predictions for Adobe’s Acquisition of Magento

It could alter both B2B and B2C experiences.

4 Ways the Adobe Summit 2018 Proved Experience Means Business

Chasing experiences that create lasting impressions.