Snapchat Rolls Out Shared Stories

It builds on Custom Stories by enabling users who are invited to add their friends

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Snapchat expanded upon its Custom Stories feature with last week’s introduction of Shared Stories.

While Custom Stories enabled Snapchatters to create Stories and add friends to view them and contribute to them, Shared Stories takes that concept one step further, letting users who have been added to the group invite their friends to participate.

Snap said that like all Stories on its platform, Shared Stories disappear after 24 hours, adding that there is no chat component in Shared Stories.

The company said content in Shared Stories is moderated through a combination of automatic language detection and new community review tools that give Snapchatters an active role in keeping the community safe and fun.

Users will be notified if they join a Shared Story with someone they have blocked.

Snap said in a blog post, “With this next-generation Story, we’re hoping to help Snapchatters turn shared moments into shared memories. Have Snaps to share? Head to the profile page, tap new story then select Shared Story to get started.”