Facebook to Be Exclusive Streaming Partner of Grammy Live Preshow

Groups will play a prominent role in its content and a new TV spot debuting during the event

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The 63rd Annual Grammy Awards will be presented Sunday, March 14, and Facebook will serve as the exclusive streaming partner of the Grammy Live preshow.

Comedian Trevor Noah, Emmy Award-winning host of Comedy Central’s The Daily Show With Trevor Noah, will host the ceremony, which will air on CBS at 5 p.m. PST/8 p.m. EST.

The Recording Academy and CBS will team up with the social network on exclusive content for Grammy Live, which will begin streaming on the Grammy Awards Facebook page at 3:30 p.m.

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