Facebook and Instagram Detail Their Big Game Preparations

They include AR effects for Messenger and a DJ set from D-Nice on Instagram Live

Messenger From Facebook rolled out limited-edition filters and stickers for fans of the Chiefs and Bucs Facebook

Facebook and Instagram huddled with the National Football League on several product experiences related to the Big Game Sunday.

david.cohen@adweek.com David Cohen is editor of Adweek's Social Pro Daily.