How to Answer Client Questions in a Sales Meeting

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So, did you transform the way you meet with a few prospects last week by making three major assumptions? Did you see the tone of the meeting change? (Let me know, leave a comment on this post!)

This week, let’s reboot our approach to answering every question our prospects ask. (As a bonus, the same three question-answering strategies that will transform your media sales career may also reboot your relationships.)

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This week’s challenge is a big one and if you’re ready to take it on, watch

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