SocialBuzz Leads This Week's List of Fastest-Gaining Facebook Apps

This week's list of fastest-gaining Facebook apps from AppData by monthly active users includes an unsurprising mix of social games and simple applications, along with what appears to be a surge among mobile apps. But first, a couple notes. First, Facebook has modified its reporting methodology for mobile apps, causing that category to suddenly appear to gain users -- examples below include Motoblur and Nokia. More on this below. Second, there appears to still be some remnant effects from Facebook's recent stats bug. A couple of developers have told us that Facebook is still reporting numbers that are too high for a few apps, and we're flagging those apps which we believe to be potentially inaccurate in AppData. Facebook says it believes the recent reporting issues have been resolved but is investigating. For now, we're not aware of any broader problem, but we'll let you know as soon as we know more. Those notes aside, the below AppData list has some interesting entries: Top Gainers This Week Name MAU Gain Gain,% 1. SocialBuzz 9,019,959 +3,177,396 +54% 2. Phrases 32,399,639 +3,102,751 +11% 3. Status Emotions & Animations 2,291,379 +2,165,893 +1,726% 4. Market Street 8,350,109 +1,621,294 +24% 5. Mafia Wars Game 27,589,774 +1,590,825 +6% 6. Texas HoldEm Poker 37,257,850 +1,513,638 +4% 7. Facebook for Android 12,000,901 +1,234,129 +11% 8. MOTOBLUR™ 4,900,429 +1,166,290 +31% 9. Zoo World 13,110,007 +1,124,695 +9% 10. Are YOU Interested? 6,212,902 +984,235 +19% 11. Nokia 5,682,052 +935,307 +20% 12. Windows Live Messenger 8,541,736 +932,433 +12% 13. FarmVille 62,800,726 +897,178 +1% 14. Car Town 3,064,396 +815,244 +36% 15. Tattoo City 1,848,265 +797,922 +76% 16. Give Hearts 8,258,497 +771,731 +10% 17. Snaptu 3,382,246 +767,175 +29% 18. Zapapa games 3,799,088 +754,745 +25% 19. Status Shuffle 14,701,434 +724,086 +5% 20. Nightclub City 7,088,331 +606,986 +9% SocialBuzz comes in as the top app. While it may sound creative from the name, SocialBuzz is essentially a friend quiz, which asks users questions about their friends and then posts the results to their walls. It began to take off at the beginning of the month. Phrases, the second app in the list, is not a quiz app, but it uses some of the same tactics. Its user-generated quiz app collections of quotes can be shared separately, taking on a life of their own (although the stats all aggregate back to the main app). Phrases is now about as large as any quiz app has ever become, but the potential exists for it to grow larger yet, since it seems to tap into the growing international audience. Skipping down a bit, Market Street is a game that has grown quite large over the past couple months. We'll cover that genre in more depth at Inside Social Games. Following the games, we can see the first of the mobile apps, Facebook for Android and MOTOBLUR, while Nokia is a bit further down. These, and most of the other mobile connection apps, appear to have all grown hugely over the past few weeks. There's a reason for this: Facebook has expanded the number of API calls that is uses to calculate mobile users differently. The largest, Facebook for iPhone, now reports over 100 million users, which seems like an overestimation; we're checking with Facebook for more details, and will report back with anything we hear.

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SocialBuzz Leads This Week's List of Fastest-Gaining Facebook Apps

Chris Morrison

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Chris Morrison