Social Shopping App TreatFeed Raises $4.5 Million
I can see right away the Darwin theory applies to this program. Like the Nordstrom sales people pool, the fittest and most aggressive “TreatFeeders” survive, making the most money off those at the bottom rung. I am sure the top “TreatFeeders” will have their bragging rights posted on TreatFeed’s home page.
Another social shopping application received some major funding this week. TreatFeed, a startup that is the cross between Groupon and Yelp, raised $5.4 million in funding led by Norwest Venture Partners.
TreatFeed, a word of mouth rewards system, is the creation of Brett Markinson and Konstantin Glasmacher. You might recognize those names because they are the same people who founded and ultimately sold the flash sales platform HauteLook to Nordstrom for $270 million.
TreatFeed combines deals from different businesses that are either local or online.
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