Social Shopping App Lets You Ask Your Smartest Friends for Gift Advice

Users can also choose to follow gift recommendations by select curators, in the same way that one follows Twitter users to get curated news and information.

Givvy has arrived as a shopping experience that is created by and for the community of Facebook users. The social commerce startup based in San Francisco is touting that Givvy is the first of its kind. With such a bold statement, let’s take a look and see if it is true.

Givvy socializes the way that people find gifts online by connecting them with the trusted recommendations from friends and gift curators. “People no longer need to rely on brands, but rather their friends and trusted curators,” said Claudio Miranda, founder & CEO of Givvy.

Facebook users are categorized according to unique personality and interest types.

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