Snapchat Rolls Out Geofilters for Everyone

Snapchat introduced Geofilters in July, but until now, only the app’s developers had access to the feature. The tool let them create overlays that would only show up for users in certain locations. “Recently, we’ve had more and more Snapchatters ask us to help them create their own Geofilters — for marriage proposals, favorite cities and even birthday parties!” read a blog post announcing the news.

Now the tool will be available for for everyone, however, all artwork must be approved by Snapchat.