Simon & Schuster Introduces Author Widgets

Unlike many other publishers, Simon & Schuster is doing a lot of its digital development in house, including its own eGalley program and an unusually robust Website that enables authors to link their own promotional efforts to whatever S&S is doing. Today, the publisher announced a new author widget, developed in collaboration with GetGlue.

Here’s a description from Simon & Schuster: “The Author Widget will display all the books published by Simon & Schuster for that author, with the most recent ones appearing first, and are automatically updated as new information becomes available. The Author Widget also offers a simple solution that enables authors to link to online retailers, and authors and fan sites that participate in affiliate programs can continue to earn referral fees from purchases resulting from the widget.”

S&S authors can set up their own widgets here, on the new S&S business site, which we reported on recently.