Roll Call: Edelman Announces New Digital Leadership, and More

Kevin King

Kevin King has been named Edelman’s global digital practice chair, with David Armano assuming the rule of EVP of global innovation and integration, and Steve Rubel appointed to EVP of global strategy and insights. The latter two positions are newly-created. Michael Slaby was the previous digital practice chair. He has signed on to help President Obama with his reelection campaign. According to the firm, digital accounts for 11 percent of Edelman’s revenue, and the practice has 350 employees globally.

King was previously MD, serving as a digital lead for some Edelman clients. Armano was previously SVP of Edelman Digital and writes the Logic + Emotion blog. And Rubel was SVP and director of digital insights for Edelman Digital. He also authors a blog and a column in Ad Age.

Fleishman-Hillard has added two execs to its Chicago office. Brett McCall joins as SVP, executive creative director, and partner in the emerging media practice. And Darrell Jursa joins as an SVP in that practice. Both are newly created positions. McCall was previously chief creative officer at Worksong, a firm he co-founded in 2009 and has served as a VP of Edelman’s Matter division. And Jursa was previously a VP of emerging media t Dig Communications.

Silvia Davi has stepped down from her position as VP of corporate communications and global broadcast media strategy at Nasdaq OMX. She had been with the organization for eight years. She will be joining Marsh and McLennan Companies as head of corp comms and brand on May 2.

BackBay Communications has appointed Toby Mitchenall as the director of the firm’s new London office. He was previously an editor with Private Equity International. The new office will provide a full array of PR services. Mitchenall will work with clients such as private equity firms, law firms, and financial tech companies.

KCSA Strategic Communicationshas added Eileen Newman as VP of comms and Paul Sagan as VP of IR. Newman is a former VP of comms for Fidelity Investments. She will be helping clients with branding, internal comms, messaging, and other services. Sagan has 20 years of experience, working with organizations including Allmerica Financial and Camp Dresser & McKee.

John Ferrari has been named SVP of finance at MWW Group. He has been with the firm for 11 years, previously serving as VP of finance.

Make + Model, a content creation studio, has launched a new documentary division. Executive producer Mark Hyatt will lead the new division.