Report: Good Luck Finding Mobile Content
Clearly the carriers and phone vendors need some help designing user interfaces on cellphones. Here are some results from a recent Strategy Analytics study on portal experiences:
– Among the major carriers, the number of clicks required to buy music from your phone is anywhere from 18 to 39.
– To download a mobile game, it requires a minimum of 17 clicks, and that’s on the carrier with the least number.
FierceMobileContent correctly called these results a disaster.
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